Yandex Practicum Graphic designer – Part 1-4 of 4 (Russian, Eng sub)

The graphic design course offered focuses on equipping individuals with the necessary skills and knowledge to excel in the field of graphic design. Here are the key aspects covered in the course:

1. Tools and Methodologies: The course introduces Figma, a popular design tool, along with other essential tools such as Photoshop. You will learn how to utilize these tools effectively in your design workflow. Additionally, you will master methodologies like audience analysis, creating brand books, developing creative concepts, working with typography, layout design, color palette selection, creating presentations, and designing merchandise.
2. Design Skills: The course aims to develop your design skills and understanding of fundamental design principles. You will learn to create designs for various purposes, ranging from icons to merchandise. Focus areas include understanding typography, composition, and color theory, which are crucial for creating visually appealing and impactful designs.
3. Design Deliverables: Throughout the course, you will learn to create a range of design deliverables. This includes developing presentations, crafting layouts, and designing landing pages. By mastering these skills, you will be able to create visually compelling materials for different contexts and effectively communicate your ideas.
4. Communication and Presentation: As a graphic designer, the ability to articulate and defend design decisions is essential. The course will teach you how to effectively communicate and present your design solutions to a team or client. This skill is crucial for collaborating with others and gaining buy-in for your creative decisions.
5. Professionalism and Client Management: The course emphasizes the importance of professionalism and client management in graphic design. You will learn how to protect your design solutions and effectively manage client expectations. These skills are vital for establishing yourself as a trusted and reliable graphic designer.

The course is suitable for two main target groups:

1. Beginners: The course is designed to cater to beginners who are interested in the field of design and wish to either change their profession or develop their creative skills further. It provides a solid foundation in graphic design principles, software proficiency, and design thinking.
2. Specialists in Related Fields: The course is also beneficial for professionals in related fields who encounter design tasks in their roles. This includes copywriters, marketers, SMM and PR specialists, and project managers. By acquiring graphic design skills, these professionals can enhance their abilities and contribute more effectively to design projects.

Overall, the graphic design course equips individuals with the necessary skills and knowledge to excel in the field, enabling them to create visually compelling designs, effectively communicate their ideas, and deliver impactful design solutions to clients and teams.