AI Advertising (COMPLETE) by David Clark

Ready to make your marketing stand out? This course dives into using Artificial Intelligence for creating killer commercial advertising and boosting your creative marketing efforts. You’ll go from idea to finished ad, learning from industry pros who are actually doing this stuff.

🎯 What you’ll learn

• Create complete AI Advertisements from scratch.
• Network with leading industry professionals in advertising and film.
• Understand and apply modern marketing strategies using AI.
• Utilize AI for commercial production, art direction, and graphic design.
• Develop compelling pitches and storyboards with AI assistance.
• Master AI for photography, branding, video editing, and sound design.
• Implement technical marketing strategies and AI-driven distribution.
• Create motion graphics and VFX using AI tools.
• Learn how to land clients and distribute your AI-generated commercials.

✅ Requirements

• Skills: Familiarity with creative marketing concepts, basic understanding of advertising pipelines.
• Tools: Access to various AI generation tools and platforms.
• Hardware: A computer capable of running design and editing software, internet access.

📝 Description

This is the world’s first online bootcamp focused entirely on AI Advertising for commercial production and creative marketing. You’ll get hands-on experience with the entire production process, from initial art direction and design to animation and VFX. The course is designed for everyone, from seasoned Hollywood professionals to emerging artists, showing how AI can revolutionize ad creation and streamline marketing. You’ll learn practical applications that can be immediately implemented in your work.

The curriculum covers how to use AI text tools for generating ideas and concepts, guiding art direction, assisting with graphic design for both digital and print, and creating dynamic storyboards for pitches. We’ll also explore using AI for consistent photography and branding, bringing everything together with video editing and sound design, developing effective marketing strategies, and even tackling motion graphics and VFX. Finally, you’ll learn how to use AI to help with client acquisition and distribution of your finished commercials.

🧑‍🎓 Who this course is for

• Marketing professionals looking to integrate AI into their campaigns.
• Advertising creatives wanting to stay ahead of the curve with new technologies.
• Directors and Producers interested in AI-driven commercial production.
• Artists and designers seeking to enhance their workflow with AI tools.
• Anyone curious about the future of advertising and AI’s role in it.

🧑‍🏫 About the Author

David Clark is an award-winning filmmaker and a leading figure in integrating Generative AI into film, TV, and advertising. As the Co-Founder and Chief Creative Officer at Promise, he’s known for blending storytelling with cutting-edge tech. Top filmmakers worldwide seek his guidance on this transformative technology. Clark’s AI directing work, including the viral short film “Battalion” and the hybrid narrative “Another” (screened at Cannes Next 2024), has garnered millions of views and widespread acclaim. He also has a strong background as a brand marketer and commercial director, creating work for major brands like Coca-Cola, Snapchat, Hewlett Packard, Warner Bros., and Intel. He’s a frequent speaker on the future of filmmaking at global events.

🏁 Final Result

• A portfolio-ready AI-generated advertisement.
• Practical skills in using AI for various stages of the advertising pipeline.
• A deeper understanding of modern marketing strategies enhanced by AI.
• Access to a network of industry professionals and job connections.