Search and implementation of a visual solution. Theory and practice by Sergey Gurov (Поиск и реализация визуального решения. Теория и практика – Russian, Eng sub)

It’s not so important to know how a design should be, as it is to know how it should not be and why. Often, we filter out a huge number of bad solutions without even starting to implement them, without wasting time on their testing. To create a new project, you need to have a developed terminology and methodology. During the workshop with Sergey, you will understand that a term is not only a definition, but also a technique. Knowledge of terminology will greatly expand your practical possibilities. It will allow you to more deeply evaluate the design, breaking it down into simple solutions and designing an original design from them.

What you will learn:

• Receive terminology for a critical analysis of other people’s/your own work;
• Look for visual solutions on a conceptual level;
• Understand the importance of a consistent process of searching and implementing solutions;
• Useful practical tips.