Brand Design: From Real-World Skills to Creating a Portfolio – 브랜드 디자인, 실무부터 포트폴리오 완성까지 [Coloso, Youngwoo Jeong, BX디자이너 정영우, GBC Dub]
Release date:2021, December
Duration:12 h 08 m
Author:Youngwoo Jeong, BX디자이너 정영우
Skill level:Beginner
Language:English
Exercise files:Yes
We have prepared it so that you can learn by following the practical process.
The most perfect way to implement a brand design that is welcomed by a company that contains vision, core messages, and sustainability.
BX (Brand Experience) design cannot be sold just because it is pretty, and requires more careful consideration as it has an immediate impact on business.
From designers to heads of large corporations, startups, and agencies!
BX designer Jeong Young-woo, who has experienced a variety of companies based on his unusual background, is revealing his ‘brand design know-how that is welcomed by any company.’
Learn experience-based design methods in a full-process manner through a product release mission for a virtual brand, and experience the actual work of a company through a case study dealing with an established brand.
An opportunity to get one step closer to becoming a company’s preferred talent by learning everything from solid planning skills that connect companies and customers to practical work and portfolio creation!
This is possible through designer Youngwoo Jeong’s brand design class.
Planning a sustainable brand design based on an understanding of business
You will learn how to design experiences that take into account the company’s core vision, business type, and industry type, and in some cases even the brand identity recognized by existing customers, to develop solid planning skills.
Experience the practical process of designing a virtual brand
We systematically learn what everyone from brand design beginners to practitioners need to know. By branding a virtual business, you learn how it actually works in practice, and learn details such as how to build a design system and define graphic motifs.
Detailed work of an in-house BX designer that you could not learn anywhere else
Learn the ins and outs of the work of a brand designer, which was difficult to understand because there was no specialized course. We will teach you how in-house designers, who were difficult to access, work through recruitment, onboarding, and practical work. You can also check through case studies to see how the company solves the problems it faces through design and whether the design actually solves the problem.